Since joining the Milwaukee Bucks, Damian Lillard has been making impacts both off and on the court.
Through a social media announcement on Thursday, Lillard revealed his newest collab with Adidas, a shoe company he’s worked with for some time, the Dame Certified 2.0, an affordable version of his higher-end shoes.
Milwaukee Bucks’ Damian Lillard Drops New Shoes
Dame Certified 2.0 Worn on Feet by Damian Lillard, PHOTO CRED: Damian Lillard, Twitter.
Lillard expressed on social media how he wants to make high-quality performance shoes affordable to everyone. He said that he’s “always worked with Adidas to make sure that my main Dame signature shoes are reasonably priced for the higher-end performance hoop shoe category.”
Typically, fans can snag a pair of Dame 8 EXTPLY’s from Adidas for around $130, but Lillard realizes there are financial restraints that don’t allow people to be able to afford that price-tag. He acknowledges that some of his fans would be “priced out”, so he reached out to Adidas to create another signature line that featured Dame’s for only $90.
I’ve always worked with adidas to make sure that my main Dame signature shoes are reasonably priced for the higher-end performance hoop shoe category. Even with that, I realized that some of my fans would still be priced out, so I asked adidas to develop another signature line… pic.twitter.com/ipxUpyC74O
— Damian Lillard (@Dame_Lillard) November 9, 2023
Lillard added in a Facebook post on Thursday that he felt the Certified 2’s were a success, and no one will be left behind if they wish to grab a pair of these shoes. He also mentioned that he wore them in Wednesday night’s win against the Pistons, as did teammate MarJon Beauchamp, who has worn them a handful of times this season.
The Bucks are off to a strong start this season with Lillard on the court, who’s averaging 22.7 points, 4.8 rebounds, and five assists per game, helping Milwaukee have a 5-2 record so far.
You can find more information on Damian Lillard’s basketball shoes and gear by going to Adidas’ website. The link can be found here.
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