Much of the predictions concerning Luke Fickell and Wisconsin Badgers football’s 2024-25 season and hopes for redemption is dictated by the fact that they have one of the worst schedule in the nation.

Pundits think they won’t be able to improve that much from their 5-7 finish last season.
College football analyst Joel Klatt did not hold back on his take.
“I don’t know if they win three games,” Klatt warned.
“As much as I really like Luke Fickell and think he’s an excellent coach, and I could even make a strong argument that Wisconsin could be a better team this year, it’s not going to show up in the win-loss column.”

Among their prominent opponents are Illinois, Ohio State, and Maryland.
mark your calendars, our 2025 schedule is set ✔️
more details and new ticket info: https://t.co/0J3g4ftk9k#OnWisconsin pic.twitter.com/y85ROYgF3H
— Wisconsin Football (@BadgerFootball) December 11, 2024
Luke Fickell says schedule still got him born-ready players
The schedule for the 2025 season was confirmed early and Fickell finds solace on the fact that they can plan ahead because of it. This includes getting players who know what they signed up for.
“This isn’t the NFL where they lay out the schedule sometime in April. Everybody knows what they signed up for, and everybody knows what they stuck around for,” he told reporters on Wednesday.
“And the beautiful thing about that is, we’ve been able to embrace that. We’ve been able to say, ‘Hey, this isn’t going to be an elephant in the room.’ We understand what being a part of the Big Ten and being a part of this conference is.”

Mark Hoffman/Milwaukee Journal Sentinel
Fickell also highlighted how it is an opportunity to rise to the occasion.
“In order to be at the top and to be the best, you’ve got to compete, and you’ve got to beat the best,” he shared.
“And so it gives us a challenge but an unbelievable opportunity in front of us as well.”
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